Hi, I'm Paulina (Palle).
A Swedish designer with an MSc in Industrial Design Engineering, now based in Brooklyn, NYC.
Years of design and tech education,
and still taking classes to keep learning.
Years of hands-on experience in design,
tech, and research.
Projects and collaborations across teams, industries, and time zones.
I'm a creative thinker, daydreamer, and math nerd at heart.
My background
What shaped me
I grew up in a family of musicians, engineers, teachers, and artists — so basically, I was born this way.
I’ve always been curious about how things work, which led me to earn a Master’s degree in Industrial Design Engineering from Chalmers University of Technology (very fancy in Sweden).
Today
I wanna know everything
On the side, I’m always exploring creative projects and have taken extra classes in art, psychology, and even archaeology (yes, the dinosaur kind).
Right now, I’m studying sustainable behaviour design and keeping up with the latest tools in AI — because I want to understand everything. Everything!
Today
How I work
My design work always starts with research and a human-centered approach.
Understanding how people think makes the process more exciting — and helps me create designs that build real connections between humans and technology. I love everything about design, psychology, and technology. It's so awesome!
In the future
I want to keep growing
In the future, I see myself working at an innovative company that’s not afraid to push boundaries. I want to keep growing, lead a creative team, and take charge of projects that explore new ways of thinking and designing. I love collaborating, guiding others, and connecting design with real research and measurable results.
